First used in 1994 by British journalist Mark Simpson, who coined the term to refer to an urban, heterosexual male with a strong aesthetic sense who spends a great deal of time and money on his appearance and lifestyle.

Green, E. R., & Peterson, E. N. [LGBT Resource Center at UC Riverside]. (2006). LGBTQI terminology (PDF). Retrieved from http://www.lgbt.ucla.edu/documents/LGBTTerminology.pdf.